Early Access · Limited Spots

Your next 1,000 subscribers
are reading someone else's newsletter.

Rollup is a recommendation carousel for finance and self-improvement newsletters. Swap readers with aligned creators. Earn Stripe payouts when your swaps actually convert.

2,400+creators waitlisted
$42k+projected payouts/mo
~8%avg conversion rate
Join as a Creator — $29/mo →

Cancel anytime · Stripe-powered · Instant access when live

Compound your readership◆Earn on every referral◆Quality swaps only◆Passive growth on autopilot◆Your audience. Your terms.◆Finance. Growth. Substack.◆Compound your readership◆Earn on every referral◆Quality swaps only◆Passive growth on autopilot◆Your audience. Your terms.◆Finance. Growth. Substack.◆
How It Works

Set up once.
Compound forever.

The average Rollup creator gains 200–400 new subscribers per month from carousel swaps alone — without writing a single extra word.

01

Connect Your Substack

Link your newsletter in 60 seconds. Rollup reads your subscriber data and matches you with creators in adjacent niches — same audience, different angle.

02

Join the Carousel

Your newsletter appears in a recommendation block inside other creators' issues — and theirs appear in yours. Curated swaps, not random blasts. Quality over quantity.

03

Earn on Every Conversion

When a reader you recommended actually subscribes, you get paid via Stripe — automatically. No invoices, no chasing. Pure passive compounding.

Built For

The writers who treat
growth like an investment.

Rollup is for indie newsletter creators in the finance and self-improvement space — writers who already understand compounding, and who want their subscriber count to work the same way.

You write the content. We handle the distribution math.

Personal Finance & Investing
Wealth Psychology
Stoicism & Deep Work
Career Acceleration
Fitness & Biohacking
Side Hustles & Indie Biz
Crypto & Macro
High-Performance Habits
The Payout Model

Stop leaving money on the table.

$4.20
Avg payout per conversion
Per reader who subscribes via your recommendation
~80
Conversions per 1,000 swaps
Based on 8% avg conversion rate across beta cohort
$336
Monthly passive income
For a mid-size creator with 5,000 subscribers

Payouts go direct to Stripe — no platform tax, no minimum thresholds, no waiting. When a reader converts, you earn. Simple.

Start Growing Today

Grow your Substack.
Swap readers. Get paid.

Join the Rollup network — auto-swap subscribers with other Substack creators in finance & self-improvement. Earn Stripe payouts when your recommended readers convert.

$29/month

Rollup Creator Membership · Cancel anytime

  • ✓Auto-swap subscribers with curated creators
  • ✓Earn $4.20+ per converted reader
  • ✓Stripe payouts — no platform tax
  • ✓Finance & self-improvement niche only
Join as a Creator — $29/mo →

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